The Global Digital Marketing Market is anticipated to register a CAGR of around 11% during the forecast period, i.e., 2024-32. Also, the market size was valued at about USD 778 billion in 2023. The proliferation of smartphones & other smart devices has resulted in a global surge in internet connection among the population, which has gradually infused the market’s growth. Social sites like Instagram, Facebook, etc., are becoming vital as they offer businesses the option to connect with their target audiences, encouraging them to set up active social media profiles for direct consumer communication. Hence, this contributes to infusing the Digital Marketing Market share.